Based in Hamburg, Karl Dose has specialised in high-quality marine electrics since 1920 and has made a name for itself at all major shipbuilding locations worldwide.
The 100th anniversary naturally had to be celebrated appropriately - online. We developed a watertight marketing concept in three phases with a simultaneous targeted e-commerce strategy. In this way, we not only ensured brand awareness, but also set sail for new leads. Full speed ahead!
The strategic integration of the campaign, landing pages, online marketing and advertising concepts, and precise tracking resulted in a holistic, measurable performance setup. This enabled us to increase reach and qualified traffic in a targeted manner, optimize conversions, and manage and continuously develop all measures on a data-driven basis.
In deep mourning, we take leave of our company founder, friend and mentor
Erich-Michael Klass
April 2021
It was an honor to work with you and to write our company history together with you. You were a remarkable person and a great personality. We all liked you incredibly much.
You are and will forever be on our team and in our hearts. Where you always liked to be and where we always wanted you to be. Where you often said, "Let's go forward!". We will continue to do so in the future, dear Erich. Promise.
Your #mastersteam
