Pro-Getränke is a network of medium-sized beverage retailers in Germany. As a strong community, PRO-GETRÄNKE offers its members central services, purchasing advantages, and a platform for exchange between trade and industry.
Trade fairs used to be the meeting place for new members, suppliers, and retailers, but these could not take place during the coronavirus pandemic. However, we had a very clever idea: an online trade fair platform.
After an intensive development phase, beverage retailers and suppliers were finally able to meet again – in full compliance with coronavirus regulations. Digital like a pro.
The aim of the project was to completely digitize trade fair and ordering processes while retaining the personal character and efficiency of traditional trade fairs.
ProNET created a powerful digital trade fair and ordering platform for PRO-GETRÄNKE that enabled personal interaction between retailers and suppliers even under pandemic conditions.
The platform combines trade fairs, catalogs, ordering, and ERP systems in one central solution. Processes were efficiently digitized thanks to the clear role and authorization structure, intuitive user guidance, and seamless system integration.
In deep mourning, we take leave of our company founder, friend and mentor
Erich-Michael Klass
April 2021
It was an honor to work with you and to write our company history together with you. You were a remarkable person and a great personality. We all liked you incredibly much.
You are and will forever be on our team and in our hearts. Where you always liked to be and where we always wanted you to be. Where you often said, "Let's go forward!". We will continue to do so in the future, dear Erich. Promise.
Your #mastersteam
