RENSCH-HAUS is a fifth-generation family business and one of the big players with over 140 years of experience in the construction industry.
With the relaunch of the company website, we have taken on one of the biggest tasks to date. And voila: The result is a corporate website that appeals to prospective builders with a modern design, user-centred guidance and relevant content tailored to the target group.
After the start of the performance measures by Digital Masters on all relevant communication channels, significant performance improvements were ensured. For example, the search terms booked grew to over 2,500 search terms and the visibility (share of possible impressions) of the campaigns to up to 77% in the target area thanks to targeted search ads in pull marketing over the entire period of support.
Source: Google Analytics for the period from 01.01.2019 to 01.01.2020