Our mission
The Handelsblatt Media Group is one of the leading media houses for business and financial information in the German-speaking world. With the “TECH by Handelsblatt” platform, it aims to connect decision-makers from the fields of technology, politics, business and science across Europe.
For the first “TECH” conference from May 25-27, 2025 in Heilbronn - a center of the European AI ecosystem - a technological platform was needed that could digitally map content, participant management and strategic partnerships. At the same time, the platform was to serve as a long-term knowledge hub for technology topics.
Challenge
The aim was to create a powerful, user-friendly and editorially easy-to-maintain platform that would map both the TECH conference and future digital formats. The challenge was to integrate complex content, different user roles as well as subscription and SSO processes into a technically lean but scalable architecture - with a simultaneous focus on performance, UX and data security.
Solution
- Consulting & conception of the technical infrastructure
- Development of a CMS backend based on Statamic with editorial and rights management
- Integration of plenigo for subscription management & single sign-on (SSO)
- Connection of editorial content, event data and login processes in a central interface
- Technical implementation with a focus on modularity, performance and editorial freedom
- Ongoing support and further development of the platform for upcoming formats & events
Effect
The new TECH platform offers a future-proof technical basis for the digital communication and strategic positioning of the Handelsblatt Media Group in the technology context. Content can be managed quickly and flexibly via the Statamic CMS, while plenigo ensures reliable user management and SSO authentication. The platform creates a strong digital presence for the annual TECH conference in Heilbronn.
